Skip to content
MovieCove
Maverick Carter

Maverick Carter

Producer · Born October 10, 1981 (45) · Atlanta, Georgia, USA

Primetime Emmy nominee

Maverick Carter is an American businessman and media personality. Originally from Atlanta, GA, Maverick grew up the son of Katherine Powers, a social worker, and Otis Carter, a drug dealer who spent much of Maverick's childhood in federal penitentiaries. Carter is a longtime friend of LeBron James; both played basketball at St. Vincent–St. Mary High School in Akron. After graduating from SVSM, Carter played college basketball at Western Michigan, before transferring to The University of Akron and focusing on other pursuits. While in college, Carter interned with Nike, withdrawing from college to become a Nike field representative. Carter has served as James' business manager since 2006. Carter (along with James, Rich Paul and Randy Mims) is one of the founders and principals of agent and sports-marketing company LRMR. Carter was responsible for engineering "The Decision", generally believed to be a marketing failure. However, Carter has also had his share of successes, such as arranging a deal between LRMR and Fenway Sports Group that secured James a partial stake in Liverpool F.C. and bolstered his overseas profile. Carter developed The LeBrons series of commercials featuring caricatures of LeBron. Carter and James founded SpringHill Entertainment, a collaborator of Warner Bros. whose projects include the Disney XD series Becoming, the Starz series Survivor's Remorse, the NBC game show The Wall and the Bleacher Report spinoff "Uninterrupted". Besides managing LeBron James, other business management clients of Carter include former football player Johnny Manziel.

Read more

Biography from TMDB.

Born
October 10, 1981 (45)
From
Atlanta, Georgia, USA
Works as
Producer
Titles
39 on MovieCove · 59 credits in all
Links
IMDb (opens in a new tab)TMDB (opens in a new tab)Wikidata (opens in a new tab)

Known for

TMDB popularity, last 156 days to Oct 27Down 21% in 30 days

What are Maverick Carter's films like?

Across their 38 MovieCove titles with a thematic analysis, their films lean Self and Society.

Genres

Documentary14 titlesTypical Midcredits score: 80th percentile, at or above their average across these genres
: browse their Documentary movies
Action2 titlesTypical Midcredits score: 37th percentile
: browse their Action movies
Comedy2 titlesTypical Midcredits score: 51st percentile
: browse their Comedy movies
Drama2 titlesTypical Midcredits score: 66th percentile, at or above their average across these genres
: browse their Drama movies

Their MovieCove films by primary genre. The badge is the typical Midcredits score of the genre's films, the median percentile; an up arrow marks a genre at or above their average across these genres.

Themes

share of theme weight
Self
46%
Society
25%
Bonds
14%
Power
7%
Morality
4%
Survival
3%
Ideas
2%
Ambition17 titles, browse their movies with this themeCommunity12 titles, browse their movies with this themePurpose10 titles, browse their movies with this themeIdentity8 titles, browse their movies with this themeFamily bonds8 titles, browse their movies with this themeSelf-worth6 titles, browse their movies with this themePrejudice5 titles, browse their movies with this themeLegacy5 titles, browse their movies with this theme

What they feel like to watch

their average across 23 films
ToneFeelDemandtheir average · filled zone: the category
Serious: How heavy the subject matter and outlook get. Browse their serious movies.
Tone · Weight
lightdark

A split, not a type: Light 13 · Serious 5 · Dark 5

Grounded: How far its world departs from everyday reality. Browse their grounded movies.
Tone · Style
naturalisticheightened

Grounded 21 · Stylized 0 · Heightened 2

Charged: How hard the emotional peaks hit while you watch. Browse their charged movies.
Feel · Intensity
gentleintense

Gentle 8 · Charged 13 · Intense 2

Steady: How much it swings between very different feelings. Browse their steady movies.
Feel · Swings
steadyswings

Steady 18 · Shifting 4 · Whiplash 1

Straight-faced: How much of the runtime is played for laughs. Browse their straight-faced movies.
Feel · Humor
noneconstant

Straight-faced 14 · Some laughs 6 · Funny 3

Even-paced: How fast it moves from scene to scene. Browse their even-paced movies.
Demand · Pace
slowrelentless

A split, not a type: Slow burn 14 · Even-paced 7 · Relentless 2

Casual: How much focus it asks of you — look away and lose the thread? Browse their casual movies.
Demand · Attention
casualfull focus

Casual 15 · Engaged 7 · Full focus 1

Affecting: How much it costs you emotionally; whether you need recovery time. Browse their affecting movies.
Demand · Emotional cost
easyheavy

Easy watch 7 · Affecting 15 · Heavy 1

Resolved: How much is left for you to interpret. Browse their resolved movies.
Demand · Resolution
resolvedambiguous

Resolved 22 · Open-ended 1 · Ambiguous 0

Moods and endings

endings are an aggregate; no title is named

Dominant moods · mentions across their titles

Hopeful
26
Contemplative
13
Triumphant
13
Warm
13
Tense
11
Other
23

How their films linger

Hopeful28 titles, browse their movies with this aftertasteRousing16 titles, browse their movies with this aftertasteThought-provoking12 titles, browse their movies with this aftertasteFeel-good8 titles, browse their movies with this aftertasteFun4 titles, browse their movies with this aftertasteBittersweet4 titles, browse their movies with this aftertaste

How their films end · 1 with a twist

  • Happy14
  • Bittersweet12
  • Ambiguous9
  • Cyclical2

AI-generated from each title's plot synopsis and cast list, with extra plot summaries, reviews and Parents Guide notes for titles the model may not know, and the model's own knowledge of the ones it recognizes. Only analyzed titles count, so this covers part of the filmography; the feel axes count films only for now.

Where can I watch Maverick Carter's films?

As of October 24, 2026, 32 of their 39 MovieCove titles stream on a subscription or free service, most on Netflix (11).

Also on these channels

Subscription and free streaming for Maverick Carter's titles on MovieCove; rent and buy are not counted. Titles are listed by Midcredits score, highest first, at most 12 per service; a dashed chip is a producer credit or a minor one, such as a thanks. A service opens the browse page, which counts movies only, so its number can differ.

Filmography

59 credits, 39 with a MovieCove page; 2 appearances as themselves are hidden until asked for.

  • Clemente(2024)

    Executive Producer

    Midcredits score: 96th percentile of all films

  • Jim Thorpe: Lit by Lightning(2025)

    Producer

    Midcredits score: 79th percentile of all films

  • Naomi Osaka: The Second Set(2025)

    Producer

    Midcredits score: 67th percentile of all films (provisional, few ratings)

  • Next Gen Chef(2025)

    Show Producer

    Midcredits score: 52nd percentile of all shows

  • Starting 5(2024)

    Show 18 episodes · Executive Producer

    Midcredits score: 63rd percentile of all shows

  • Fat Joe Talks (not in the MovieCove catalog yet)(2024)

    Show 8 episodes · Executive Producer

  • Rez Ball(2024)

    Executive Producer

    Midcredits score: 61st percentile of all films

  • Untold: Hope Solo vs. U.S. Soccer (not in the MovieCove catalog yet)(2024)

    Executive Producer

  • Untold: Sign Stealer (not in the MovieCove catalog yet)(2024)

    Executive Producer

  • Untold: The Murder of Air McNair (not in the MovieCove catalog yet)(2024)

    Executive Producer

  • Uninterrupted's Top Class Tennis (not in the MovieCove catalog yet)(2024)

    Show 4 episodes · Executive Producer

  • Memes & Nightmares(2024)

    Executive Producer

    Midcredits score: 25th percentile of all films

  • How Music Got Free(2024)

    Show 2 episodes · Executive Producer

    Midcredits score: 70th percentile of all shows

  • How Music Got Free (not in the MovieCove catalog yet)(2024)

    Executive Producer

  • The Hospital(2024)

    Show Producer

    Midcredits score: 73rd percentile of all shows (provisional, few ratings)

  • Triumph: Jesse Owens and the Berlin Olympics(2024)

    Producer

    Midcredits score: 89th percentile of all films

  • Black Ice(2022)

    Executive Producer

    Midcredits score: 55th percentile of all films

  • All You Hear Is Noise (not in the MovieCove catalog yet)(2023)

    Executive Producer

  • Shooting Stars(2023)

    Producer

    Midcredits score: 70th percentile of all films

  • The Crossover(2023)

    Show 8 episodes · Executive Producer

    Midcredits score: 11th percentile of all shows

  • Redefined: J.R. Smith(2023)

    Show 4 episodes · Executive Producer

    Midcredits score: 40th percentile of all shows

  • House Party(2023)

    Producer

    Midcredits score: 8th percentile of all films

  • S.O.G.: The Book of Ward(2023)

    Producer

    Midcredits score: 61st percentile of all films

  • Fantasy Football(2022)

    Executive Producer

    Midcredits score: 49th percentile of all films

  • Who Is Stan Smith?(2022)

    Executive Producer

    Midcredits score: 90th percentile of all films (provisional, few ratings)

  • Say Hey, Willie Mays!(2022)

    Executive Producer

    Midcredits score: 89th percentile of all films

  • The Redeem Team(2022)

    Executive Producer

    Midcredits score: 93rd percentile of all films

  • Fate of a Sport(2022)

    Executive Producer

    Midcredits score: 87th percentile of all films

  • Hustle(2022)

    Producer

    Midcredits score: 93rd percentile of all films

  • After Jackie(2022)

    Producer

    Midcredits score: 81st percentile of all films

  • Neymar: The Perfect Chaos(2022)

    Show Producer

    Midcredits score: 39th percentile of all shows

  • Turning the Tables with Robin Roberts(2021)

    Show 4 episodes · Executive Producer

    Midcredits score: 9th percentile of all shows

  • Naomi Osaka(2021)

    Show 3 episodes · Executive Producer

    Midcredits score: 18th percentile of all shows

  • Space Jam: A New Legacy(2021)

    Producer

    Midcredits score: 10th percentile of all films

  • Golden: The Journey of USA's Elite Gymnasts (not in the MovieCove catalog yet)(2021)

    Show 6 episodes · Executive Producer

  • Dreamland: The Burning of Black Wall Street(2021)

    Executive Producer

    Midcredits score: 72nd percentile of all films

  • Uninterrupted's Top Class: The Life and Times of the Sierra Canyon Trailblazers(2021)

    Show 6 episodes · Executive Producer

    Midcredits score: 67th percentile of all shows

  • Becoming(2020)

    Show 10 episodes · Executive Producer

    Midcredits score: 27th percentile of all shows (provisional, few ratings)

  • Greatness Code(2020)

    Show 7 episodes · Executive Producer

    Midcredits score: 2nd percentile of all shows

  • I Promise (not in the MovieCove catalog yet)(2020)

    Show 15 episodes · Executive Producer

  • Self Made: Inspired by the Life of Madam C.J. Walker(2020)

    Show 4 episodes · Executive Producer

    Midcredits score: 71st percentile of all shows

  • Gap Year(2020)

    Producer

    Midcredits score: 71st percentile of all films (provisional, few ratings)

  • Graduate Together: America Honors the High School Class of 2020(2020)

    Producer

    Midcredits score: 67th percentile of all films (provisional, few ratings)

  • The Playbook(2020)

    Show Producer

    Midcredits score: 63rd percentile of all shows

  • Addicted to Winning (not in the MovieCove catalog yet)(2019)

    Executive Producer

  • Top Boy (not in the MovieCove catalog yet)(2019)

    Show 24 episodes · Executive Producer

  • What's My Name | Muhammad Ali (not in the MovieCove catalog yet)(2019)

    Show 2 episodes · Executive Producer

  • Shut Up and Dribble(2018)

    Show 3 episodes · Executive Producer · as Self - Businessman / LeBron's Manager

    Midcredits score: 23rd percentile of all shows

  • Student Athlete(2018)

    Producer

    Midcredits score: 60th percentile of all films

  • United We Stand: The Ali Summit (not in the MovieCove catalog yet)(2018)

    Executive Producer

  • Warriors of Liberty City(2018)

    Show Producer

    Midcredits score: 15th percentile of all shows

  • 89 Blocks (not in the MovieCove catalog yet)(2017)

    Executive Producer

  • The Carter Effect (not in the MovieCove catalog yet)(2017)

    Executive Producer

  • Fight Mom (not in the MovieCove catalog yet)(2016)

    Executive Producer

  • Cleveland Hustles (not in the MovieCove catalog yet)(2016)

    Show 6 episodes · Executive Producer · as Self

  • More Than a Game(2008)

    Executive Producer

    Midcredits score: 91st percentile of all films

  • Mfinda: Spirits of the Congo (not in the MovieCove catalog yet)

    Executive Producer

  • Tailwhip (not in the MovieCove catalog yet)

    Producer

  • Weekend Warriors (not in the MovieCove catalog yet)

    Executive Producer

Career shape

A full career of 47 titles, 44 of them dated from 2008 to 2025.

Biggest box office

Space Jam: A New Legacy (2021)

$164M worldwide

Highest rated

Hustle (2022)

Midcredits 93rd

Most popular right now

Space Jam: A New Legacy (2021)

By role

only this rolewith another role
Producing47 of 47: 47 only producing, 0 with another role · typical Midcredits score62nd

By decade

2000s1 · crew2010s10 · crew2020s33 · crew

Counts from TMDB across their full career, self appearances out; a title counts in every role they held on it. The ring is the typical Midcredits score (the median percentile) of the role's titles that are on MovieCove, shown from 5 scored.

Awards

Nominated for a Primetime Emmy in 2021, Outstanding Unstructured Reality Program.

Major bodies only: the Oscars, Primetime Emmys, Golden Globes, BAFTAs and Screen Actors Guild Awards are named; Cannes, Venice, the Berlinale, Sundance, the directors', writers' and producers' guilds, the Grammys, Critics Choice and the Independent Spirit Awards count as other major bodies. Festival and regional prizes are not counted. Source: IMDb.

How do Maverick Carter's films land?

Their typical MovieCove film has a Midcredits score in the 71st percentile, the median of all 23; across their 23 films with reception data, the typical film sits in the 80th percentile for acclaim.

Acclaim · how much people like their films

80thpercentile
Typical film, the median of 23

Approval · how many liked their films

62ndpercentile
Typical film, the median of 23

Reach · how many have seen their films

47thpercentile
Typical film, the median of 23

Midcredits score across 39 titles, by percentile

  • 75th and up10
  • 50th to 74th16
  • 25th to 49th5
  • Below 25th8

Shape of the crowd

13 of their 39 titles are Mixed.

  • Universally Loved4
  • Divisive11
  • Cult Classic2
  • Crowd Pleaser7
  • Broadly Agreed2
  • Mixed13

Most divisive · producer

Gap Year (2020)

99th percentile spread · 42% rated it 4 or lower

Most loved · producer

Clemente (2024)

Midcredits 96th · 83% liked

Percentiles are each film's standing among all films on MovieCove; the typical film is the median, so one outlier cannot drag it. Percentiles and reviewer scores count the films IMDb credits them on, for now; the Midcredits score bands, the shape of the crowd and the two cards count their MovieCove titles, shows included (a show ranked among shows), appearances as themselves left out. A descriptor is the shape of a title's IMDb rating distribution against the catalog; "most divisive" needs a spread wider than half of all titles, and a card names only a principal credit: a craft role, and on a show a crew role or a run of episodes, never a courtesy credit or a one-off guest spot.

Is Maverick Carter's work okay for kids?

Across a limited sample of up to 3 MovieCove titles with content scores.

Their medianMedian of all films
Sex & Nudity3 titlesmedian 25 · mildMedian of all films: 32
Profanity3 titlesmedian 71 · intenseMedian of all films: 36

Severity 0–100 from the Content Guide. Categories with under 10 votes on a title are not counted.

Who does Maverick Carter work with?

People who share at least 2 of Maverick Carter's MovieCove titles, grouped by what they did on them; LeBron James shares the most, 37.

Directors

Writers

Actors

Composers, cinematographers and editors

Producers

Mixed roles